Ascending Blue

Video Promo


  • CAM MERCHANT
  • WHO IS: Singer Songwriter Producer Arranger
  • FOUNDER: The LonelyClouds
  • GENRE: Astradelic Rock & Soul
  • CURRENT: Post Production Debut Album due 2023
  • WEBSITE: www.thelonelyclouds.com

A LIFETIME'S WORK: 12 ALBUMS WRITTEN & RECORDED

"We originally set up UPLOAD RECORDS to promote the first album but I always felt that recording just one album wasn't enough. I'd already had interest from one or two record labels at that point and very few people understood what I was trying to do. I knew that I wanted first to complete a prolific and lasting body of work before we released anything - A Future Catalogue that could stand alongside the other artists I admire and respect.

A FUTURE CATALOGUE READY TO RELEASE

It's taken a while - 15 years in fact - with a whole lot of struggle and sacrifice along the way. I somehow managed to write and record 12 STUDIO ALBUMS of original material... A lifetime's work in advance.
No-one's ever done that before. I'm proud of the fact that each song stands up to the next - from the first to the very last track."
Cam Merchant ( The LonelyClouds )